RE: SBUX
Posted by Jack Haddad on January 7, 2008 at 2:16 pm
Sold 2 blocks of SBUX (after hours trading) at 19.62. I had purchased the shares at 18.62 on 1/3/07. The shares are up 1.52 at the moment due to the following:
“Co announcea a series of initiatives aimed at driving shareholder value by refocusing the co on providing customers with the distinctive Starbucks Experience and building on Starbucks legacy of innovation. To accomplish this objective, the Board has appointed Howard Schultz, chairman, to take on the additional role of chief executive officer, effective immediately, replacing Jim Donald, who is leaving the Company. Schultz served as chief executive officer of the co from 1987 to 2000. Schultz stated that his agenda will include: improving the current state of the U.S. business by refocusing on the customer experience, slowing the co’s pace of U.S. store openings and closing a number of underperforming U.S. store locations, re-aligning Starbucks organization and streamlining the mgmt and accelerating expansion and increasing the profitability of Starbucks outside the U.S. Co plans to hold conference call today at 5:30 pm EST.hours trading.”
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[…] gapped up heavily with news that its chairman is taking over CEO position. I got this idea from Jack’s Blog. My stop is at $20.41, looking for a move to $19.60, or 3 to 1 on my […]