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Hi
Volume is simply the number of shares being traded. Thinly-traded stocks tend to move more than stocks with a lot of coverage to them. For instance, if a stock on a typical day has 100,000 shares of that trade that day suddenly has 150,000 shares, 200,000 shares, 500,000 shares trade that day, the price of the stock is either going to go up or be adversely affected (go down). The fluctuation in price, such as Chico's FAS (a speculative retail) will be wider than a JCP or a SHLD under normal market conditions. Off course, an event could cause a large stock like JCP or SHLD to rise rapidly (merger talks begin and the expectation is a bidding war) or fall sharply (a product line has to be discontinued or a merger breaks down).
Volume = Number of Shares Traded (bought or sold) x Market Price of Stock
The higher the average volume, typically, the lower the volatility of the stock.
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